Miriam Gustafsson

Miriam is R3's experienced art director with just as much love for strict design language, symmetry and black and white contrasts as for moving shapes and abstract motifs.

From an early age, Miriam has been torn between writing and painting. Because both are creative fields that complement each other so well, she has never really been able to answer the question of what she really enjoys most. When it came time to choose an education, she reasoned her way to graphic design – a choice where she gets to express herself in color, shape and even language. A smart compromise.

When it comes to graphic styles and design history, she returns to the Swiss style that developed in the 1950s. She is particularly attracted to typographic craftsmanship, working with lines and the pursuit of simplicity. At the same time, the above is not something she is bound to. Instead of limiting herself, she likes to move between color combinations in nature, shapes in interior design and photographs with exciting angles. Anything can inspire, as long as it is creative and of high quality.